Since 1999 · Northern Mindanao
Alrose Group of Companies is a Mindanao-based multi-brand franchisee operating Jollibee, Greenwich, Chowking, Red Ribbon and Mang Inasal across Iligan City, Lanao del Norte and Cagayan de Oro.
What We Stand On
Hover or tap a card to read the pledge behind it — the same words that guide every crew member, every shift, at every branch.
01
“To become the most preferred franchisee in Region 10 by upholding the highest quality standards through efficient processes, thereby achieving sustainable growth and FSC excellence.”
02
“We are committed to being very aggressive in our attitude towards providing the highest quality of food and customer service, since we want to be ranked as the best in our business.”
03
“We will not allow quality to take second place behind cost or schedule. Every employee has the right to question a decision if they feel quality is being compromised.”
04
“The ingredients to success are no secret. These are Quality, Service, Value & Customer.”
05
“To provide a highly motivated and prepared workforce within a quality-focused culture.”
The House
Every brand runs to the same standard of speed, cleanliness and warmth — the counter slides by on its own, or scroll it yourself.
Quick Service · Filipino Favorite
The brand that started it all for Alrose Group — famous for Chickenjoy and a menu built around Filipino comfort food.
Flagship since 1999
Pizza & Pasta
Opened alongside Jollibee as the group's second brand, serving pizza and pasta with a distinctly Filipino twist.
Flagship since 1999
Bakeshop & Cakes
The go-to bakeshop for celebration cakes and merienda favorites across every Alrose community.
Part of the house
Asian Comfort Food
Bringing Chinese-Filipino comfort classics — from lauriat to noodles — to the group's growing store network.
Part of the house
Grilled & Home-Style
Home-style grilled Filipino dishes and unlimited rice — including the newest branches opened in Tubod.
Newest additions
Our Story
In the early 1970s, Aldrico Mañus — then First Vice President of Insular Bank of Asia and America — began a small poultry and piggery operation after retiring from banking. That agri-business instinct for quality and discipline carried into 1999, when the family opened its first Jollibee and Greenwich stores on Aguinaldo Street, Iligan City. Today the group's network has grown across Iligan City, Lanao del Norte and Cagayan de Oro.
Read the Full History
Giving Back
Beyond the counter, Alrose Group invests in the communities that make every store possible.
Regular feeding support for schoolchildren across partner communities near our stores.
Bringing books and reading programs directly to barangays with limited access to libraries.
Company-wide blood drives run in partnership with the Philippine Red Cross.
Supporting Life Project 4 Youth in equipping disadvantaged youth with real work skills.
Coastal reforestation drives that plant and nurture mangrove seedlings across partner communities.
Community Love
It feels enlightening to have breakfast at Jollibee, especially at the Tibanga branch.
Maria GagitaCelebrated our 3rd anniversary hangout at Jollibee Maranding — always a happy spot with friends.
Queenie Rose LacorteThe Jollitown Friends dance number at Jollibee Kauswagan Diversion made the whole community smile.
Maia Nery Fortich PobleteRecent Events
March 2026A refreshed store experience for one of the group's landmark branches.
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May 2026Video courtesy of Project Lupad — celebrating a new branch opening.
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